Did you ever give your kids a candy bar or something when they're throwing a tantrum? I bet it kept them satisfied for a few minutes but didn't help in the long term. Instant gratification seems to be what most desire lately that's why you'll see it in all the marketing tactics, but wouldn't you rather play more than just the short game when it comes to your business?
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I'm not an air traffic controller, but I can imagine the stress of your job. You're constantly trying to keep track of everything that's coming at you from all directions and making sure it lands where it needs to go. If one thing doesn't land exactly right, then you have a disaster on your hands. Sound familiar? That is what running a business feels like!
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I want to plant a seed for you to think about. You have a successful company; you feel like you’re making a tremendous impact for your clients; you’re making decent money and feeling confident. Things are so much better than when you were working for someone else in the traditional “9-5” job. Yeah, you’re putting in a lot more hours than you did back in the corporate world and you can’t just leave the responsibility at the office when you go home at night to have dinner with your family, but it’s a good feeling that you’re doing it for you instead of making someone else rich. (Oh yeah, you hate to admit it, but you’re getting a little tired of that overwhelm you feel running your business and trying to manage it all.)
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I remember when I started back in my corporate days - all the goals I set for myself. Between building a career, managing a team and starting a family I felt the urge to be Superwoman. I honestly don’t know what I was thinking. I remember getting up early in the morning so I could get my work done and get home to spend quality time with my boys. Now in between that start and end to the workday I was full steam ahead, proving that I could do (and have) it all.
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I always hear people talk about what they would do with the million/multi-million dollars if they had it, but they talk as if it’s a pipe dream. Rarely do I hear how they will go about getting it or what’s stopping them from breaking through that glass ceiling. In fact, I’ll go out on a limb and say people that talk publicly about their cash or investments are just like those who post “the perfect lives” on social media. Do you ever get the feeling that perhaps everyone is a little afraid of cash? Perhaps it’s the lack of having it that’s the problem or maybe it’s the comparative environment it creates. There is something about it that makes it such a sensitive topic.
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